Getrödelt, gefunden, gefreut #4

As each month, SwinginCat is hosting “Getrödelt, gefunden, gefreut” at her blog “Beswingtes Allerlei”. Thank you so much for this series!

I haven’t been to one single flea market in november. First because I was pretty busy, second because it is cold (ok, that doesn’t keep me from going normally) and third because I was stunned discovering what loads of stuff I have while moving. Buying antique patterns on sundays and working the rest of the week is fine, but this doesn’t give you any chance to work with the things you purchased. So I decided to reduce my fleamarket-sundays and increase my sewing-sundays, let’s see how long I will be able to stick to it. 🙂

I’m not sure if I mentioned it, in november I spent a whole week in Gotha, a city in Thüringen/Germany. We visited Schloss Friedenstein, a rather unimpressive baroque castle from the outside, but with an amazing interiour and a lovely textile collection in storage, which we (some fellow art historians and students along with our professor) were able to see and examine.

And there I found, what is to become this month’s find:

maybe the trained eye is already able to discern some characteristic features?

On one of the evenings I went to an antique book shop, as I always do when finding the time to do so. Having dicovered the shelf with handcrafting and decorative arts I was first a little disappointed, because nothing was really interesting. But directly next to the shelf I found a whole stack of pattern magazines, some in great, other in deplorable condition.
The seller refused to say what he asked for one magazine, but forced me to give him a prize for the whole lot. I, knowing what those magazines can cost today and knowing that I wasn’t willing to spend this amount of money that one evening, declined to make an offer. So he did, unfortunately one that I wasn’t able to resist.

The lot consists of 19 Beyer pattern magazines, dating mostly from 1938 to 1942, there is  each from 1937 and 1944. Instructions and patterns are almost completely included (only one magazine misses one of the pattern sheets).

Included in the stack were some other things as well: A 1939 zipper promotion (all those little arrows point to where they used the zippers on the garments)…

…some fragments of other handcrafting magazines (and a cover of another Beyer issue), two pattern sheets of now lost Vobach-magazines and lots of so-called “Abplättmuster”. These are patterns, mostly for embroidery, printed in a special blue ink, that can be ironed onto fabric. So you don’t need to transfer the pattern by drawing, but simply by ironing. Some of those patterns are Vobach ones as well, but the majority belongs to the Beyer-magazines. Because those patterns had to be ordered mostly seperately, they are not dated, but only marked with a number. I am pretty sure that those numbers will match many of the ones given in the magazines.

On the one hand I think we are all aware of the fact, that those magazines are a product of their time. On the other hand they had a life afterwards and they still have. This becomes very obvious when looking at the patterns that have been used. They where traced onto old newspapers, sometimes years after publishing (as today, I still use my 1990ies patterns). In the 1937 issue I found a 3rd Reich newspaper from 1939 right next to a socialist one from 1950. We don’t know if the owner changed between those two dates or if it was the same person, but it is quite interesting that the older pattern wasn’t thrown away as well as those are both mute witnesses of two very different totalitarian regimes, used in a completely unpolitical way after they had fulfilled their original purpose.

And something a little more funny to end: I don’t know if you, but I happen to stumble across patterns that I own printed in a Burda-magazine and that are also available as a single pattern, published afterwards. While looking at all those patterns in the Beyer-magazines, every now and then I had the feeling, that I had already seen that particular pattern elsewhere. First I thought “well, it is similar to another one” or “maybe you saw it earlier when flipping through the pages”. But then I found one pattern of that I was very sure that I had already seen it, even made it.

Does somebody remember that dress I wrote about in august 2012?

I made it using a 1940ies pattern-booklet I had bought in Dresden in 2011.
Yes, and it seems as if Beyer didn’t do different than Burda does today, that is republishing patterns:

I wish you all a very beautiful 1st advent sunday!

love,

ette

9 thoughts on “Getrödelt, gefunden, gefreut #4

  1. Thank you. Yes, that add is so special. I mean, I know that they knew Zippers in the 30ies and I knew that designers like Schiaparelli used them as a decorative feature. But still I hesitated to accept them as a standard sewing supply already. And those are not only zippers, they are also coloured. But still, it looks so weird, too modern, even when knowing it has been like this. 🙂

  2. Mein Englisch ist leider nicht sonderlich gut 😉

    Hoffe Du kannst es auch so lesen – da hast Du aber einen großen “Schatz” gehoben – Wahnsinn, so viele Hefte auf einmal – grandios. Ich mag ja solche alten Sachen 🙂

    Lieben Gruß und einen schönen ersten Advent
    Björn 🙂

  3. Wow, was für ein toller Fund! Und ja das trainierte Auge hat sofort die Schnittmusterbögen in den Heften erkannt und ganz aufgeregt weiter gescrollt! 😀 Echte Schätzchen und gerade aus den 40er Jahren ja immer schwer zukriegen. Da hast Du wirklich einen Glücksgriff gemacht!

  4. Oh, danke dir! Ich hab mal hier und da vereinzelt welche über’s Internet gekauft, aber da gehen sie mit Versand dann oft gegen 10€ pro Stück (deshalb meinte ich ja, dass ich nicht den ganzen Stapel will, das wär einfach sehr teuer gewrden). Gleichzeitig hat ein solches Konvolut eigentlich verdient, zusammenzubleiben. Hab mich nur später etwas über den Preis gewundert, in manchen der Hefte steht vorne 2€ mit Bleistift drin, das hab ich aber im Laden nicht gesehen und er hat mir 55€ für alles abgenommen. Aber eigentlich kann ich mir nicht vorstellen, dass das ein aktueller Verkaufspreis gewesen wäre, das ist schon sehr günstig. Aber mit den 55€ bin ich voll und ganz zufrieden, selbst wenn er mich vielleicht doch etwas beflunkert hat.

  5. Wow, was für ein Fund! Ich denke, der Preis ist absolut okay.
    Das Tenniskleid auf einem der Cover sieht ja interessant aus – mit Kapuze.

  6. Wow, that’s a really cool find! And interestingly, your Beyer magazines are from the same era as mine (I have 1 from 1937 and then a few from 1940 to 1942).
    I wanted to reply to your comment on my blog. First of all, I’ve also read your posts on We Sew Retro but somehow didn’t start reading your blog yet. I’ll come back too 😉

    And I really liked your comment and this blog post. It’s kind of odd to find magazines from such turbulent times in history and almost impossible to imagine how people felt about them at the time.
    Someone on We Sew Retro Sew and Tell mentioned finding a Lutterloh book from the 1930’s which included patterns for Hitler Jugend uniforms so with that in mind, I had immediately noticed that Beyer seemed very unpolitical. In fact, I don’t think I’ve seen a single reference to ‘war’ or ‘victory’ in any of the editorial text. I have seen ‘fabric ration’ but that’s quite a different thing. In fact, this attitude reminds me of what I find in the Dutch ladies’ magazines from the early 1940’s that I have. It makes me wonder if reason may have been the same…
    And it is interesting that despite the war, the fashionable shapes seem to have been the same throughout the western world.
    I guess it’s easy for us, who are safely removed in time, to over-think any publication from the 1930’s and 40’s. I think the original owner of my Beyer magazines bought them because they came with lots of patterns and I wouldn’t be surprised if the same person used the newspapers to hand to trace her patterns from your collection. And she didn’t throw out the old ones because it was a pattern and she might still use it without spending a lot of time on tracing again…

  7. Yes, the newspaper-patterns are a beautiful example that not everything has to be political, even in these times. They lived then, so this was the paper they read. It’s odd that I noticed this, I have patterns on newspapers, too. Maybe someone will try to explain my political attitude in some 50 years time, judging by the articles on them 😉
    Maybe I should check what patterns were copied and if they are the same size…though this wouldn’t prove anything.
    That fashion was more or less the same is the fact that makes me relax when sewing with these patterns. I don’t know if I would use them when I knew these were particularly “german”. I had exactly these issues when I made my 40ies coat, because the traditional costume is one of the styles that undoubtedly was politically charged. And I guess nobody would recreate a Hitler Jugend uniform just because he likes the style of it (had to check my 1939-Lutterloh-book right after I read your comment. No obvious HJ-uniform found, phew).
    I think I remember some adds for war-bonds in my Beyer-magazines, but I assume that they maybe had to print them, comparable to election-tv-spots that the channels have to broadcast today. Well, it would be odd if Burda would print political papers amidst their fashion photos…

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